Press Room
TiVo goes broader than consumer electronic retailers with David Jones
TiVo media device to be available in David Jones stores across Australia
SYDNEY, Australia, Thursday 6 November, 2008 - Hybrid Television Services Pty Ltd, the exclusive licensee of TiVo products in Australia and New Zealand, today announced an exclusive department store partnership with David Jones for the TiVo media device across Australia.
Hybrid Television Services' CEO, Robbee Minicola, commented: "With the TiVo media device retailed through David Jones we have reached a significant milestone in the lead up to Christmas. David Jones customers value the convenience of a one shop solution for all their Christmas purchases and now TiVo can be on their gift list. Between the purchase convenience for consumers, the David Jones premium brand and our unique product positioning as a media device, not a PVR, we are well on track to deliver our national footprint."
Gary Neville, general manager - Home Entertainment & Home Furnishing, David Jones commented: "TiVo has achieved outstanding brand awareness in Australia in such a short time. The product's unique offering and additional capabilities as a media device ensures it is well placed with our other premium home entertainment products. Our product range is selected in accordance with what is most salient to our customers. The comprehensive list of features and future benefits with the TiVo media device makes it a good fit for our customers."
The TiVo media device will be available in David Jones stores nationally from 10 November for RRP $699.
-ends-
NOTES TO EDITORS
About Hybrid Television Services and the TiVo media device
Hybrid Television Services (ANZ) Pty Limited is a subsidiary of the Seven Media Group and is the exclusive licensee of TiVo products in Australia and New Zealand. The TiVo media device combines digital terrestrial television with broadband content, services and games. The product was originally pioneered in 1997 in the USA by TiVo Inc. In 2008, TiVo technology was brought to Australia by Hybrid Television Services (ANZ) Pty Limited and is now available from selected retail outlets.
Press Contact
Brooke Radich
PR Consultant
Tel +61 2 8986 1771
Mob +61 412 393 293
